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Webinars

The webinar funnel that prints: the blueprint, the pitch, live vs automated, and the follow-up sequence.

Webinars are the highest-leverage funnel for selling anything over a few hundred dollars, and most people botch the pitch. You'll get the slide-by-slide structure, the call on live versus automated, and the follow-up sequences that close the people who didn't buy on the call. Walk away able to run a webinar that sells without sounding like a sales robot.

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Latest webinars guides

WebinarsAn operator's webinar script printed and laid out in labeled sections, illustrating the perfect webinar script structure from open to offer.

The Perfect Webinar Script: A Section-by-Section Breakdown

The perfect webinar script structure, section by section: the open, the teaching, three false beliefs, the pitch, and a prompt to build yours.
Don Lyons·Aug 29, 2026
WebinarsA laptop screen showing a simple webinar registration page with one email field, illustrating key webinar registration page tips like a clear date and time.

Webinar Registration Page Tips: Get More Sign-Ups From the Same Traffic

Webinar registration page tips that actually move sign-ups: one clear promise, an exact date and time, and a form that only asks for an email address.
Don Lyons·Aug 27, 2026
WebinarsAn operator's desk with a laptop running an automated webinar funnel while the chair sits empty

The Automated Webinar Funnel: Sell Evergreen While You Sleep

Learn how to build an automated webinar funnel that plays on a schedule, follows up automatically, and sells your offer without a live presentation.
Don Lyons·Aug 25, 2026
WebinarsConcept diagram showing a multi-touch webinar reminder sequence lifting show-up rate from registration to live attendance

How to Increase Webinar Show-Up Rate: The Reminder Sequence That Doubles Attendance

Increase your webinar show up rate with a multi-touch reminder cadence plus a submit-your-why commitment trick. Get the free AI reminder templates inside.
Don Lyons·Aug 3, 2026
WebinarsWebinar conversion rate benchmark diagram showing the four funnel stages from visitor to registrant to attendee to buyer with typical percentage ranges at each step.

Webinar Conversion Rate Benchmarks: What’s Actually Good at Every Stage

Webinar conversion rate benchmarks for every funnel stage: registration, show-up, and attendee-to-sale, plus a free AI prompt to find your weakest link fast.
Don Lyons·Aug 2, 2026
WebinarsWebinar pitch stack diagram showing the seven-step offer reveal order from the transition line through value, price anchor, and the final ask.

The Webinar Pitch: How to Sell Without the Cringe

A webinar pitch that sells without cringe: the exact transition, the pitch stack, and a copy-paste AI prompt to script your offer reveal.
Don Lyons·Jun 27, 2026
WebinarsDiagram of a webinar funnel showing registration, show-up, teaching, the pitch with a deadline, and a follow-up email sequence that closes non-buyers.

The Webinar Funnel: How to Sell From a Webinar (Live or Automated)

A webinar funnel sells by teaching first, then pitching. Here's the slide structure, the pitch, live vs automated, and the follow-up sequence that closes.
Don Lyons·Jun 27, 2026
WebinarsWebinar follow up sequence diagram showing show-up, replay, and cart-close email phases all pointing at one cart deadline.

Webinar Follow-Up Sequence That Recovers Sales

A webinar follow up sequence that recovers lost sales: show-up, replay, and cart-close emails with copy-paste AI prompts you can ship today.
Don Lyons·Jun 27, 2026
WebinarsLive vs automated webinar sequence diagram showing run live to find the winner, the stability signal to switch, then flip to an automated evergreen webinar to scale.

Live vs Automated Webinar: Which Converts?

Live vs automated webinar: live converts higher, automated scales. Here's when to run live for the lift and when to flip to evergreen, by stage of business.
Don Lyons·Jun 27, 2026