Offer Types

The offer types that do the heavy lifting: self-liquidating, tripwire, low-ticket, high-ticket, bumps, and upsells.

Not every offer does the same job, so this hub breaks down the shapes that move buyers through a funnel: self-liquidating offers that pay for your ads, tripwires and low-ticket entry points that turn browsers into buyers, plus bumps, upsells, and OTOs that lift average order value on the same traffic. You will see when to reach for high-ticket versus low-ticket and how the pieces chain together into one buying sequence. End result: you pick the right offer type for each step instead of guessing.